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Chitika’s Mini-Malls Reviewed at ProBlogger

Posted on September 30, 2005 by yzabel

During the past few weeks, Darren Rowse has been beta-testing a new ads format for Chitika’s mini-malls.
It seems so far like an interesting revenue, albeit still in its first stage, and thus lacking certain tracking functions useful to properly analyze and optimize one’s ads placement. As a little “bonus”, you can also check Rachel’s testimonial, [...]

ProBlogger Turns One-Year-Old Today

Posted on September 22, 2005 by Tom Simpson

Darren says, at the end of this post that ProBlogger is the one site of his that he is the “most proud of”. As well, he should be! With so many people trying to make money with blogging, Darren is the “go to” site for information on making money from blogging. In celebration of this [...]

YPN: New Ad Category Targeting

Posted on September 10, 2005 by yzabel

Jenstar reports that Yahoo! Publisher Network has now added a new ad category targeting feature for publishers, this in order, of course, to create tighter ad targeting. Here’s what YPN says about this feature, too:
In addition to the contextually-matched ads that Yahoo! serves, Ad Targeting enables you to target your visitors with ads based on [...]

AdSense vs Yahoo! Publisher Network

Posted on September 07, 2005 by yzabel

Search Engine Roundtable links to a forum post about comparing the benefits generated by AdSense and YPN ads:
I run Adsense and YPN on the homepage of my main site interchangeably to test which is better (equal pageviews at the end of the day, same weights). Both ad networks are both on target, although Adsense [...]

The Ethics Of It All

Posted on September 01, 2005 by Nandini Seshadri

Should You Pay Me To Blog About Your Product or Service?
Dave Taylor writes:
For us to be able to get somewhere with this topic, though, it’s important to split out the discussion into the different aspects of this issue. First off, there’s the question of should bloggers accept compensation of any sort for writing about [...]

Corporate Blogging

Posted on September 01, 2005 by Nandini Seshadri

Blogging Becomes
A Corporate Job
In its short lifespan, blogging has largely been a freewheeling exercise in online self-expression. Now it is also becoming a corporate job.
A small but growing number of businesses are hiring people to write blogs, otherwise known as Web logs, or frequently updated online journals. Companies are looking for candidates who can [...]

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