During the past few weeks, Darren Rowse has been beta-testing a new ads format for Chitika’s mini-malls. It seems so far like an interesting revenue, albeit still in its first stage, and thus lacking certain tracking functions useful to properly analyze and optimize one’s ads placement. As a little “bonus”, you can also check Rachel’s…
Monthly Archives: September 2005
ProBlogger Turns One-Year-Old Today
Darren says, at the end of this post that ProBlogger is the one site of his that he is the “most proud of”. As well, he should be! With so many people trying to make money with blogging, Darren is the “go to” site for information on making money from blogging. In celebration of this…
YPN: New Ad Category Targeting
Jenstar reports that Yahoo! Publisher Network has now added a new ad category targeting feature for publishers, this in order, of course, to create tighter ad targeting. Here’s what YPN says about this feature, too: In addition to the contextually-matched ads that Yahoo! serves, Ad Targeting enables you to target your visitors with ads based…
AdSense vs Yahoo! Publisher Network
Search Engine Roundtable links to a forum post about comparing the benefits generated by AdSense and YPN ads: I run Adsense and YPN on the homepage of my main site interchangeably to test which is better (equal pageviews at the end of the day, same weights). Both ad networks are both on target, although Adsense…
The Ethics Of It All
Should You Pay Me To Blog About Your Product or Service? Dave Taylor writes: For us to be able to get somewhere with this topic, though, it’s important to split out the discussion into the different aspects of this issue. First off, there’s the question of should bloggers accept compensation of any sort for writing…
Corporate Blogging
Blogging Becomes A Corporate Job In its short lifespan, blogging has largely been a freewheeling exercise in online self-expression. Now it is also becoming a corporate job. A small but growing number of businesses are hiring people to write blogs, otherwise known as Web logs, or frequently updated online journals. Companies are looking for candidates…