There’s money to be made in podcasting, for those willing to sell…
Monthly Archives: April 2005
Calacanis Makes $1,000 per day from AdSense, reveals CTR & CPM, violates AdSense ToS
It’s pretty obvious that Jason Calacanis was unaware of the AdSense ToS when he posted this entry, originally detailing his CTR and CPM. Of course, once it’s out there, it’s out there. A few feedster searches later revealed this article. I’m not sure what the terms of service says about revealing other people’s CTRs and…
The Numbers Illusion
Even though I think that his numbers may be “all wrong”, Dave Morgan has said that RSS advertising is coming fast. He comments on this post at Fred Wilson’s blog, and says that RSS advertising can work. Even Jeff Jarvis has pointed to Dave’s article. I hope Jeff went to Fred Wlison’s blog, and understood…
Google’s Ad Programs Make Cents
If you’ve been thinking about incorporating advertising into your blog or podcast site but just haven’t figured out the best way to go about it, one way to begin familiarizing yourself with ad programs is by tricking out your site with Google Ads. The popular search engine’s advertising programs are easy to use and you…
Advertisement Inside RSS – To Ad or Not To Ad
On February 22nd, I sent an email to Chris Tolles, vice president of marketing at Topix.net. Basicly, I asked “Why are you delivering advertisements through the RSS feed?” Here was his answer: Well, to answer your question directly — why are we putting ads in the RSS feed? Well, so we can monetize the RSS…
Monetizing RSS
Feedburner has announced a $7 million second round of financing, at their “Burning Questions” weblog. They say that “Our existing free services will remain free. There will be new free services, expansions of existing free services, new premium services, the same dedication to customer support we’ve provided since day one, and hopefully, an office that…
Email vs. RSS Marketing
Up to this point, one widely used online marketing technique is email marketing. As the saying goes, “the money is in the list”. Every single marketer is communicating to their prospect and customers via email. As a result, people are receiving tons and tons of emails in their inbox and they’re just getting numb to…
It Seems So Simple
Some people think that it’s really simple to start making money by blogging. Here’s a post by LinkBuilder that makes it seem like you can quit your job, next week. Here’s what he says: Its all the rage – Blogging for Dollars – I’m seeing it everywhere these days. Here are three steps to starting…
The Wrong Way To Make Money
Before I get into this, I will first say that I truly “love” WordPress”. I know that might sound a little over the top, but there is simply no other blogging software that even comes close to WordPress. Over the past few days there has been some discoveries that were made about the way that…
Multiloguing…
I read hundreds and hundreds of blogs, every day, and every once in a while, a conversation is started because of the way blogging software works. One of the nicest things about this technology is that you can choose to remain “unknown”, but the power of this technology lies in the conversational value, and viral…